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Journal article 738 views

Transformation of the traditional salesforce: Imperatives for intelligence, interface and integration

Nigel Piercy, Nikala Lane

Journal of Marketing Management, Volume: 19, Pages: 563 - 582

Swansea University Authors: Nigel Piercy, Nikala Lane

Published in: Journal of Marketing Management
Published: 2003
URI: https://cronfa.swan.ac.uk/Record/cronfa15927
first_indexed 2013-09-26T11:45:31Z
last_indexed 2018-02-09T04:48:11Z
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recordtype SURis
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spelling 2013-09-19T10:06:24.1791943 v2 15927 2013-09-13 Transformation of the traditional salesforce: Imperatives for intelligence, interface and integration df21aa7b844f3fd66857825544318e97 Nigel Piercy Nigel Piercy true false b0a79b68c09ed9c9d624888f2926e4da Nikala Lane Nikala Lane true false 2013-09-13 Journal Article Journal of Marketing Management 19 563 582 31 12 2003 2003-12-31 COLLEGE NANME COLLEGE CODE Swansea University 2013-09-19T10:06:24.1791943 2013-09-13T13:37:48.3857291 Faculty of Humanities and Social Sciences School of Management - Business Management Nigel Piercy 1 Nikala Lane 2
title Transformation of the traditional salesforce: Imperatives for intelligence, interface and integration
spellingShingle Transformation of the traditional salesforce: Imperatives for intelligence, interface and integration
Nigel Piercy
Nikala Lane
title_short Transformation of the traditional salesforce: Imperatives for intelligence, interface and integration
title_full Transformation of the traditional salesforce: Imperatives for intelligence, interface and integration
title_fullStr Transformation of the traditional salesforce: Imperatives for intelligence, interface and integration
title_full_unstemmed Transformation of the traditional salesforce: Imperatives for intelligence, interface and integration
title_sort Transformation of the traditional salesforce: Imperatives for intelligence, interface and integration
author_id_str_mv df21aa7b844f3fd66857825544318e97
b0a79b68c09ed9c9d624888f2926e4da
author_id_fullname_str_mv df21aa7b844f3fd66857825544318e97_***_Nigel Piercy
b0a79b68c09ed9c9d624888f2926e4da_***_Nikala Lane
author Nigel Piercy
Nikala Lane
author2 Nigel Piercy
Nikala Lane
format Journal article
container_title Journal of Marketing Management
container_volume 19
container_start_page 563
publishDate 2003
institution Swansea University
college_str Faculty of Humanities and Social Sciences
hierarchytype
hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
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published_date 2003-12-31T06:26:41Z
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