Conference Paper/Proceeding/Abstract 552 views
An investigation of customer Insights and intelligence from social media: A Telecom Churn Analysis based on Netnographic technique
The 18th Consortium of Students in Management Research (COSMAR-2018), Pages: 191 - 194
Swansea University Author:
Jishnu Bhattacharyya
Abstract
An investigation of customer Insights and intelligence from social media: A Telecom Churn Analysis based on Netnographic technique
| Published in: | The 18th Consortium of Students in Management Research (COSMAR-2018) |
|---|---|
| Published: |
Bangalore, India
2018
|
| URI: | https://cronfa.swan.ac.uk/Record/cronfa67428 |
| College: |
Faculty of Humanities and Social Sciences |
|---|---|
| Start Page: |
191 |
| End Page: |
194 |

