Conference Paper/Proceeding/Abstract 119 views
Predicting a way of Preventing Churn in Telecommunications: A Customer Churn Modelling using Probit Regression Analysis
Jishnu Bhattacharyya 
,
Manoj Kumar Dash,
Ben Krishna MU
,
Manoj Kumar Dash,
Ben Krishna MU
IIM Indore-NASMEI Summer Marketing Information Systems Conference: Smart Marketing in the Digital Age
Swansea University Author:
Jishnu Bhattacharyya
Abstract
Predicting a way of Preventing Churn in Telecommunications: A Customer Churn Modelling using Probit Regression Analysis
| Published in: | IIM Indore-NASMEI Summer Marketing Information Systems Conference: Smart Marketing in the Digital Age |
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| Published: |
Indore, India
2019
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa67424 |
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| Item Description: |
Paper presentation |
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| College: |
Faculty of Humanities and Social Sciences |