Journal article 1062 views 488 downloads
Exploring values affecting e-Learning adoption from the user-generated-content: A consumption-value-theory perspective
Journal of Strategic Marketing, Pages: 1 - 23
Swansea University Author: Yogesh Dwivedi
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DOI (Published version): 10.1080/0965254x.2020.1749875
Abstract
Exploring values affecting e-Learning adoption from the user-generated-content: A consumption-value-theory perspective
Published in: | Journal of Strategic Marketing |
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ISSN: | 0965-254X 1466-4488 |
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Informa UK Limited
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URI: | https://cronfa.swan.ac.uk/Record/cronfa53868 |
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2020-09-21T15:47:44.9497780 v2 53868 2020-03-26 Exploring values affecting e-Learning adoption from the user-generated-content: A consumption-value-theory perspective d154596e71b99ad1285563c8fdd373d7 0000-0002-5547-9990 Yogesh Dwivedi Yogesh Dwivedi true false 2020-03-26 BBU Journal Article Journal of Strategic Marketing 1 23 Informa UK Limited 0965-254X 1466-4488 e-Learning services; Consumption Value Theory (CVT); Latent Dirichlet Allocation (LDA); Natural Language Processing (NLP)-based approach; Topic-Modeling; User Generated Data 0 0 0 0001-01-01 10.1080/0965254x.2020.1749875 COLLEGE NANME Business COLLEGE CODE BBU Swansea University 2020-09-21T15:47:44.9497780 2020-03-26T22:42:34.7557747 Faculty of Humanities and Social Sciences School of Management - Business Management Arghya Ray 1 Pradip Kumar Bala 2 Yogesh Dwivedi 0000-0002-5547-9990 3 53868__16953__5cfdde7d0100496185cef3f231a4d0ec.pdf Main Document-ArghyaRay.pdf 2020-03-27T11:04:40.8046050 Output 547489 application/pdf Accepted Manuscript true 2021-10-07T00:00:00.0000000 true eng |
title |
Exploring values affecting e-Learning adoption from the user-generated-content: A consumption-value-theory perspective |
spellingShingle |
Exploring values affecting e-Learning adoption from the user-generated-content: A consumption-value-theory perspective Yogesh Dwivedi |
title_short |
Exploring values affecting e-Learning adoption from the user-generated-content: A consumption-value-theory perspective |
title_full |
Exploring values affecting e-Learning adoption from the user-generated-content: A consumption-value-theory perspective |
title_fullStr |
Exploring values affecting e-Learning adoption from the user-generated-content: A consumption-value-theory perspective |
title_full_unstemmed |
Exploring values affecting e-Learning adoption from the user-generated-content: A consumption-value-theory perspective |
title_sort |
Exploring values affecting e-Learning adoption from the user-generated-content: A consumption-value-theory perspective |
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Yogesh Dwivedi |
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Arghya Ray Pradip Kumar Bala Yogesh Dwivedi |
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Journal of Strategic Marketing |
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Swansea University |
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0965-254X 1466-4488 |
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10.1080/0965254x.2020.1749875 |
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Informa UK Limited |
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