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Memorable Whale Watching Tourism Experiences: Insights From the Azores
,
Teresa Borges‐Tiago,
Muhammet Kesgin ,
Carlos Picanco,
Brian Garrod
International Journal of Tourism Research, Volume: 27, Issue: 3
Swansea University Author:
Brian Garrod
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DOI (Published version): 10.1002/jtr.70039
Abstract
This study examines the roles of learning, experience co-creation and experiential satisfaction as antecedents of a memorable whale-watching tourism experience as well as the relationships between experiential satisfaction, memorable whale-watching tourism experience, hedonic well-being, place attac...
| Published in: | International Journal of Tourism Research |
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| ISSN: | 1099-2340 1522-1970 |
| Published: |
Wiley
2025
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| Online Access: |
Check full text
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa69335 |
| Abstract: |
This study examines the roles of learning, experience co-creation and experiential satisfaction as antecedents of a memorable whale-watching tourism experience as well as the relationships between experiential satisfaction, memorable whale-watching tourism experience, hedonic well-being, place attachment and pro-environmental behavior. Data were collected from 247 tourists who had taken a whale-watching trip in the Azores. Partial least squares structural equation modeling was then applied to the dataset. The results indicate that the higher the levels of learning, experience co-creation and experiential satisfaction, the more memorable is the whale-watching tourism experience. Experiential satisfaction and memorable whale-watching tourism experience are, in turn, significant determinants of hedonic well-being, place attachment and pro-environmental behavior. The paper therefore calls for greater efforts by whale-watching trip providers to enhance their learning and interpretation programs and to ensure that the overall trip experience is as interactive as possible. |
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| Keywords: |
hedonic wellbeing; memorable whale-watching tourism experience; nature-based tourism; whale-watching tourismexperiential satisfaction |
| College: |
Faculty of Humanities and Social Sciences |
| Funders: |
The authors received no specific funding for this work. |
| Issue: |
3 |