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Measuring customer satisfaction in the fast food industry: a cross-national approach

G. Ronald Gilbert, Cleopatra Veloutsou, Mark Goode, Luiz Moutinho

Journal of Services Marketing, Volume: 18, Issue: 5, Start page: 371

Swansea University Author: Mark Goode

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Published in: Journal of Services Marketing
ISSN: 0887-6045
Published: 2004
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa2257
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College: Faculty of Humanities and Social Sciences
Issue: 5
Start Page: 371