Journal article 470 views
Measuring transaction-specific satisfaction in services: Are the measures transferable across cultures?
Cleopatra Veloutsou,
G. Ronald Gilbert,
Luiz A Moutinho,
Mark Goode
European Journal of Marketing, Volume: 39, Issue: 5/6, Start page: 606
Swansea University Author: Mark Goode
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DOI (Published version): 10.1108/03090560510590737
Abstract
Measuring transaction-specific satisfaction in services: Are the measures transferable across cultures?
Published in: | European Journal of Marketing |
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ISSN: | 0309-0566 |
Published: |
2005
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Online Access: |
Check full text
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URI: | https://cronfa.swan.ac.uk/Record/cronfa2258 |
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College: |
Faculty of Humanities and Social Sciences |
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Issue: |
5/6 |
Start Page: |
606 |