Journal article 1190 views
The four levels of loyalty and the pivotal role of trust: a study of online service dynamics
Lloyd C Harris,
Mark Goode
Journal of Retailing, Volume: 80, Issue: 2, Start page: 139
Swansea University Author: Mark Goode
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DOI (Published version): 10.1016/j.jretai.2004.04.002
Abstract
The four levels of loyalty and the pivotal role of trust: a study of online service dynamics
| Published in: | Journal of Retailing |
|---|---|
| ISSN: | 0022-4359 |
| Published: |
2004
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| Online Access: |
Check full text
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa2256 |
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| College: |
Faculty of Humanities and Social Sciences |
|---|---|
| Issue: |
2 |
| Start Page: |
139 |