No Cover Image

Journal article 584 views

The trouble with marketing research is marketing researchers

Nigel Piercy

International Journal of Market Research, Volume: 48, Pages: 253 - 254

Swansea University Author: Nigel Piercy

Published in: International Journal of Market Research
Published: 2006
URI: https://cronfa.swan.ac.uk/Record/cronfa16073
Tags: Add Tag
No Tags, Be the first to tag this record!
first_indexed 2013-09-26T11:45:57Z
last_indexed 2018-02-09T04:48:29Z
id cronfa16073
recordtype SURis
fullrecord <?xml version="1.0"?><rfc1807><datestamp>2013-09-19T12:28:57.9441697</datestamp><bib-version>v2</bib-version><id>16073</id><entry>2013-09-19</entry><title>The trouble with marketing research is marketing researchers</title><swanseaauthors><author><sid>df21aa7b844f3fd66857825544318e97</sid><ORCID/><firstname>Nigel</firstname><surname>Piercy</surname><name>Nigel Piercy</name><active>true</active><ethesisStudent>false</ethesisStudent></author></swanseaauthors><date>2013-09-19</date><deptcode>BBU</deptcode><abstract/><type>Journal Article</type><journal>International Journal of Market Research</journal><volume>48</volume><journalNumber></journalNumber><paginationStart>253</paginationStart><paginationEnd>254</paginationEnd><publisher/><placeOfPublication/><issnPrint/><issnElectronic/><keywords/><publishedDay>31</publishedDay><publishedMonth>12</publishedMonth><publishedYear>2006</publishedYear><publishedDate>2006-12-31</publishedDate><doi/><url/><notes/><college>COLLEGE NANME</college><department>Business</department><CollegeCode>COLLEGE CODE</CollegeCode><DepartmentCode>BBU</DepartmentCode><institution>Swansea University</institution><apcterm/><lastEdited>2013-09-19T12:28:57.9441697</lastEdited><Created>2013-09-19T12:28:48.5404883</Created><path><level id="1">Faculty of Humanities and Social Sciences</level><level id="2">School of Management - Business Management</level></path><authors><author><firstname>Nigel</firstname><surname>Piercy</surname><orcid/><order>1</order></author></authors><documents/><OutputDurs/></rfc1807>
spelling 2013-09-19T12:28:57.9441697 v2 16073 2013-09-19 The trouble with marketing research is marketing researchers df21aa7b844f3fd66857825544318e97 Nigel Piercy Nigel Piercy true false 2013-09-19 BBU Journal Article International Journal of Market Research 48 253 254 31 12 2006 2006-12-31 COLLEGE NANME Business COLLEGE CODE BBU Swansea University 2013-09-19T12:28:57.9441697 2013-09-19T12:28:48.5404883 Faculty of Humanities and Social Sciences School of Management - Business Management Nigel Piercy 1
title The trouble with marketing research is marketing researchers
spellingShingle The trouble with marketing research is marketing researchers
Nigel Piercy
title_short The trouble with marketing research is marketing researchers
title_full The trouble with marketing research is marketing researchers
title_fullStr The trouble with marketing research is marketing researchers
title_full_unstemmed The trouble with marketing research is marketing researchers
title_sort The trouble with marketing research is marketing researchers
author_id_str_mv df21aa7b844f3fd66857825544318e97
author_id_fullname_str_mv df21aa7b844f3fd66857825544318e97_***_Nigel Piercy
author Nigel Piercy
author2 Nigel Piercy
format Journal article
container_title International Journal of Market Research
container_volume 48
container_start_page 253
publishDate 2006
institution Swansea University
college_str Faculty of Humanities and Social Sciences
hierarchytype
hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
document_store_str 0
active_str 0
published_date 2006-12-31T03:18:21Z
_version_ 1763750446157004800
score 11.037056