APA Citation

Piercy, N. (2006). The trouble with marketing research is marketing researchers. International Journal of Market Research, 48, pp. 253-254.

Chicago Style Citation

Piercy, Nigel. "The Trouble With Marketing Research Is Marketing Researchers." International Journal of Market Research 48 (2006): 253-254.

MLA Citation

Piercy, Nigel. "The Trouble With Marketing Research Is Marketing Researchers." International Journal of Market Research 48 (2006): 253-254.

Warning: These citations may not always be 100% accurate.