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Conference Paper/Proceeding/Abstract 477 views

Understanding factors affecting student satisfaction/dissatisfaction with digital escape rooms: an exploration using a fuzzy-set configurational approach

Ellie Ismagilova Orcid Logo, Daniele Doneddu Orcid Logo, Yogesh Dwivedi Orcid Logo

2023 Academy of Marketing Science (R) World Marketing Congress, University of Kent, Canterbury, UK, July 11-14 2023

Swansea University Authors: Ellie Ismagilova Orcid Logo, Daniele Doneddu Orcid Logo, Yogesh Dwivedi Orcid Logo

Published in: 2023 Academy of Marketing Science (R) World Marketing Congress, University of Kent, Canterbury, UK, July 11-14 2023
Published:
Online Access: https://www.ams-web.org/
URI: https://cronfa.swan.ac.uk/Record/cronfa64479
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Keywords: Digital escape rooms, educational escape rooms, fsQCA, Technology Enhanced Learning
College: Faculty of Humanities and Social Sciences