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Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions

Runyue Han, Hugo K.S. Lam, Yuanzhu Zhan, Yichuan Wang, Yogesh Dwivedi Orcid Logo, Kim Hua Tan

Industrial Management & Data Systems, Volume: 121, Issue: 12

Swansea University Author: Yogesh Dwivedi Orcid Logo

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Published in: Industrial Management & Data Systems
ISSN: 0263-5577
Published: Emerald 2021
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URI: https://cronfa.swan.ac.uk/Record/cronfa57462
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first_indexed 2021-07-27T21:45:45Z
last_indexed 2021-12-07T04:13:40Z
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spelling 2021-12-06T15:37:14.1914368 v2 57462 2021-07-27 Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions d154596e71b99ad1285563c8fdd373d7 0000-0002-5547-9990 Yogesh Dwivedi Yogesh Dwivedi true false 2021-07-27 BBU Journal Article Industrial Management & Data Systems 121 12 Emerald 0263-5577 Artificial intelligence, business-to-business marketing, innovation, systematic literature review, bibliometric analysis, content analysis 13 8 2021 2021-08-13 10.1108/imds-05-2021-0300 COLLEGE NANME Business COLLEGE CODE BBU Swansea University 2021-12-06T15:37:14.1914368 2021-07-27T22:40:14.5571276 Faculty of Humanities and Social Sciences School of Management - Business Management Runyue Han 1 Hugo K.S. Lam 2 Yuanzhu Zhan 3 Yichuan Wang 4 Yogesh Dwivedi 0000-0002-5547-9990 5 Kim Hua Tan 6 57462__20468__435a0e79b5384ab5b6ee1b5b194f2c42.pdf IMDS-revised version 14 July.pdf 2021-07-27T22:45:26.5170940 Output 1085783 application/pdf Accepted Manuscript true Released under the terms of a Creative Commons Attribution Non-commercial International Licence 4.0 (CC BY-NC 4.0) true eng https://creativecommons.org/licenses/by-nc/4.0/
title Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
spellingShingle Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
Yogesh Dwivedi
title_short Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
title_full Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
title_fullStr Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
title_full_unstemmed Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
title_sort Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
author_id_str_mv d154596e71b99ad1285563c8fdd373d7
author_id_fullname_str_mv d154596e71b99ad1285563c8fdd373d7_***_Yogesh Dwivedi
author Yogesh Dwivedi
author2 Runyue Han
Hugo K.S. Lam
Yuanzhu Zhan
Yichuan Wang
Yogesh Dwivedi
Kim Hua Tan
format Journal article
container_title Industrial Management & Data Systems
container_volume 121
container_issue 12
publishDate 2021
institution Swansea University
issn 0263-5577
doi_str_mv 10.1108/imds-05-2021-0300
publisher Emerald
college_str Faculty of Humanities and Social Sciences
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hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
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published_date 2021-08-13T04:13:13Z
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