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Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response

Shampy Kamboj, Bijoylaxmi Sarmah, Shivam Gupta, Yogesh Dwivedi Orcid Logo

International Journal of Information Management, Volume: 39, Pages: 169 - 185

Swansea University Author: Yogesh Dwivedi Orcid Logo

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DOI (Published version): 10.1016/j.ijinfomgt.2017.12.001

Published in: International Journal of Information Management
ISSN: 02684012
Published: 2018
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URI: https://cronfa.swan.ac.uk/Record/cronfa37362
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first_indexed 2017-12-12T13:49:45Z
last_indexed 2020-07-14T13:03:49Z
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spelling 2020-07-14T10:57:49.4388542 v2 37362 2017-12-08 Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response d154596e71b99ad1285563c8fdd373d7 0000-0002-5547-9990 Yogesh Dwivedi Yogesh Dwivedi true false 2017-12-08 BBU Journal Article International Journal of Information Management 39 169 185 02684012 31 12 2018 2018-12-31 10.1016/j.ijinfomgt.2017.12.001 COLLEGE NANME Business COLLEGE CODE BBU Swansea University 2020-07-14T10:57:49.4388542 2017-12-08T09:39:14.5258783 Faculty of Humanities and Social Sciences School of Management - Business Management Shampy Kamboj 1 Bijoylaxmi Sarmah 2 Shivam Gupta 3 Yogesh Dwivedi 0000-0002-5547-9990 4 0037362-08122017094320.pdf IJIMFinalVersion.pdf 2017-12-08T09:43:20.4530000 Output 785411 application/pdf Accepted Manuscript true 2019-12-22T00:00:00.0000000 Released under a Creative Commons Attribution Non-Commercial No Derivatives License, (CC-BY-NC-ND). true eng
title Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response
spellingShingle Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response
Yogesh Dwivedi
title_short Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response
title_full Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response
title_fullStr Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response
title_full_unstemmed Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response
title_sort Examining branding co-creation in brand communities on social media: Applying the paradigm of Stimulus-Organism-Response
author_id_str_mv d154596e71b99ad1285563c8fdd373d7
author_id_fullname_str_mv d154596e71b99ad1285563c8fdd373d7_***_Yogesh Dwivedi
author Yogesh Dwivedi
author2 Shampy Kamboj
Bijoylaxmi Sarmah
Shivam Gupta
Yogesh Dwivedi
format Journal article
container_title International Journal of Information Management
container_volume 39
container_start_page 169
publishDate 2018
institution Swansea University
issn 02684012
doi_str_mv 10.1016/j.ijinfomgt.2017.12.001
college_str Faculty of Humanities and Social Sciences
hierarchytype
hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
document_store_str 1
active_str 0
published_date 2018-12-31T03:47:02Z
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