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Corporate Social Responsibility initiatives and strategic marketing imperatives

Nigel F Piercy, Nikala Lane

Social Business, Volume: 1, Issue: 4, Pages: 325 - 345

Swansea University Author: Nikala Lane

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DOI (Published version): 10.1362/204440811X13256957643375

Published in: Social Business
ISSN: 2044-9860
Published: 2011
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa15864
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first_indexed 2013-09-26T11:45:20Z
last_indexed 2018-02-09T04:48:03Z
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spelling 2013-11-05T11:44:29.1323636 v2 15864 2013-09-10 Corporate Social Responsibility initiatives and strategic marketing imperatives b0a79b68c09ed9c9d624888f2926e4da Nikala Lane Nikala Lane true false 2013-09-10 Journal Article Social Business 1 4 325 345 2044-9860 31 12 2011 2011-12-31 10.1362/204440811X13256957643375 COLLEGE NANME COLLEGE CODE Swansea University 2013-11-05T11:44:29.1323636 2013-09-10T11:44:11.3284001 Faculty of Humanities and Social Sciences School of Management - Business Management Nigel F Piercy 1 Nikala Lane 2
title Corporate Social Responsibility initiatives and strategic marketing imperatives
spellingShingle Corporate Social Responsibility initiatives and strategic marketing imperatives
Nikala Lane
title_short Corporate Social Responsibility initiatives and strategic marketing imperatives
title_full Corporate Social Responsibility initiatives and strategic marketing imperatives
title_fullStr Corporate Social Responsibility initiatives and strategic marketing imperatives
title_full_unstemmed Corporate Social Responsibility initiatives and strategic marketing imperatives
title_sort Corporate Social Responsibility initiatives and strategic marketing imperatives
author_id_str_mv b0a79b68c09ed9c9d624888f2926e4da
author_id_fullname_str_mv b0a79b68c09ed9c9d624888f2926e4da_***_Nikala Lane
author Nikala Lane
author2 Nigel F Piercy
Nikala Lane
format Journal article
container_title Social Business
container_volume 1
container_issue 4
container_start_page 325
publishDate 2011
institution Swansea University
issn 2044-9860
doi_str_mv 10.1362/204440811X13256957643375
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hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
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published_date 2011-12-31T03:18:05Z
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