Book 332 views
Total Integrated Marketing: Breaking the Bounds of the Function
James Mac Hulbert,
Noel Capon,
Nigel Piercy
Swansea University Author: Nigel Piercy
Abstract
Total Integrated Marketing: Breaking the Bounds of the Function
Published: |
Free Press/Howard Books
2009
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URI: | https://cronfa.swan.ac.uk/Record/cronfa15849 |
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2013-09-26T11:45:17Z |
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last_indexed |
2018-02-09T04:48:01Z |
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cronfa15849 |
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SURis |
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spelling |
2013-09-19T10:14:24.5775237 v2 15849 2013-09-10 Total Integrated Marketing: Breaking the Bounds of the Function df21aa7b844f3fd66857825544318e97 Nigel Piercy Nigel Piercy true false 2013-09-10 Book Free Press/Howard Books 31 12 2009 2009-12-31 COLLEGE NANME COLLEGE CODE Swansea University 2013-09-19T10:14:24.5775237 2013-09-10T09:48:34.4296991 Faculty of Humanities and Social Sciences School of Management - Business Management James Mac Hulbert 1 Noel Capon 2 Nigel Piercy 3 |
title |
Total Integrated Marketing: Breaking the Bounds of the Function |
spellingShingle |
Total Integrated Marketing: Breaking the Bounds of the Function Nigel Piercy |
title_short |
Total Integrated Marketing: Breaking the Bounds of the Function |
title_full |
Total Integrated Marketing: Breaking the Bounds of the Function |
title_fullStr |
Total Integrated Marketing: Breaking the Bounds of the Function |
title_full_unstemmed |
Total Integrated Marketing: Breaking the Bounds of the Function |
title_sort |
Total Integrated Marketing: Breaking the Bounds of the Function |
author_id_str_mv |
df21aa7b844f3fd66857825544318e97 |
author_id_fullname_str_mv |
df21aa7b844f3fd66857825544318e97_***_Nigel Piercy |
author |
Nigel Piercy |
author2 |
James Mac Hulbert Noel Capon Nigel Piercy |
format |
Book |
publishDate |
2009 |
institution |
Swansea University |
publisher |
Free Press/Howard Books |
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Faculty of Humanities and Social Sciences |
hierarchytype |
|
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facultyofhumanitiesandsocialsciences |
hierarchy_top_title |
Faculty of Humanities and Social Sciences |
hierarchy_parent_id |
facultyofhumanitiesandsocialsciences |
hierarchy_parent_title |
Faculty of Humanities and Social Sciences |
department_str |
School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management |
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0 |
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published_date |
2009-12-31T12:32:45Z |
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1821408771612606464 |
score |
11.048171 |