No Cover Image

Book chapter 46 views

Using creative mapping methods to analyse multimodal data

Erin Roberts Orcid Logo, Merryn Thomas, Karen Henwood, Nick Pidgeon

The Handbook of Creative Data Analysis, Pages: 285 - 298

Swansea University Authors: Erin Roberts Orcid Logo, Merryn Thomas

Full text not available from this repository: check for access using links below.

DOI (Published version): 10.51952/9781447369592.ch020

Abstract

Mapping and map making are creative methodologies that are widely used in both quantitative and qualitative research practice. Whether cartographical or metaphorical in form, maps are powerful multimodal artefacts that are rich resources for communication (Clark, 2011; Powell, 2016). Their ability t...

Full description

Published in: The Handbook of Creative Data Analysis
ISBN: 9781447369561 9781447369592
Published: Bristol Policy Press 2024
URI: https://cronfa.swan.ac.uk/Record/cronfa71279
first_indexed 2026-01-20T11:02:11Z
last_indexed 2026-01-31T05:34:46Z
id cronfa71279
recordtype SURis
fullrecord <?xml version="1.0"?><rfc1807><datestamp>2026-01-30T14:45:09.2935796</datestamp><bib-version>v2</bib-version><id>71279</id><entry>2026-01-20</entry><title>Using creative mapping methods to analyse multimodal data</title><swanseaauthors><author><sid>391f65540d6e8fe14c0180d015e5a841</sid><ORCID>0000-0003-4818-2926</ORCID><firstname>Erin</firstname><surname>Roberts</surname><name>Erin Roberts</name><active>true</active><ethesisStudent>false</ethesisStudent></author><author><sid>82aca05941f2ff78c16feb32b01acca9</sid><firstname>Merryn</firstname><surname>Thomas</surname><name>Merryn Thomas</name><active>true</active><ethesisStudent>false</ethesisStudent></author></swanseaauthors><date>2026-01-20</date><deptcode>BGPS</deptcode><abstract>Mapping and map making are creative methodologies that are widely used in both quantitative and qualitative research practice. Whether cartographical or metaphorical in form, maps are powerful multimodal artefacts that are rich resources for communication (Clark, 2011; Powell, 2016). Their ability to visually communicate complex information in an accessible manner has made maps and map making an invaluable part of many an academic&#x2019;s methodological toolbox. While they are often used for research dissemination, whether to demonstrate the process of research in flow charts or to provide visuals to communicate findings, far less attention has been paid to the use of mapping as an analytic technique, with the notable exception of McKinnon and McCallum Breen (2020). This is rather perplexing, not least because creative and multimodal methods have gained much traction among qualitative researchers since around the mid-1990s, but also because by their very nature &#x2013; that is, being inherently multimodal &#x2013; maps of various kinds are seemingly well positioned to aid researchers in their efforts to organise and make sense of multimodal materials. As such, this chapter sets out to explore how mapping in its various forms can be used to make sense of data generated from the use of creative methods in interpretive research.</abstract><type>Book chapter</type><journal>The Handbook of Creative Data Analysis</journal><volume/><journalNumber/><paginationStart>285</paginationStart><paginationEnd>298</paginationEnd><publisher>Policy Press</publisher><placeOfPublication>Bristol</placeOfPublication><isbnPrint>9781447369561</isbnPrint><isbnElectronic>9781447369592</isbnElectronic><issnPrint/><issnElectronic/><keywords>maps; map making; interpretive research; creative methods; multimodal methods</keywords><publishedDay>11</publishedDay><publishedMonth>9</publishedMonth><publishedYear>2024</publishedYear><publishedDate>2024-09-11</publishedDate><doi>10.51952/9781447369592.ch020</doi><url/><notes/><college>COLLEGE NANME</college><department>Biosciences Geography and Physics School</department><CollegeCode>COLLEGE CODE</CollegeCode><DepartmentCode>BGPS</DepartmentCode><institution>Swansea University</institution><apcterm>Not Required</apcterm><funders/><projectreference/><lastEdited>2026-01-30T14:45:09.2935796</lastEdited><Created>2026-01-20T10:58:12.0373543</Created><path><level id="1">Faculty of Science and Engineering</level><level id="2">School of Biosciences, Geography and Physics - Geography</level></path><authors><author><firstname>Erin</firstname><surname>Roberts</surname><orcid>0000-0003-4818-2926</orcid><order>1</order></author><author><firstname>Merryn</firstname><surname>Thomas</surname><order>2</order></author><author><firstname>Karen</firstname><surname>Henwood</surname><order>3</order></author><author><firstname>Nick</firstname><surname>Pidgeon</surname><order>4</order></author></authors><documents/><OutputDurs/></rfc1807>
spelling 2026-01-30T14:45:09.2935796 v2 71279 2026-01-20 Using creative mapping methods to analyse multimodal data 391f65540d6e8fe14c0180d015e5a841 0000-0003-4818-2926 Erin Roberts Erin Roberts true false 82aca05941f2ff78c16feb32b01acca9 Merryn Thomas Merryn Thomas true false 2026-01-20 BGPS Mapping and map making are creative methodologies that are widely used in both quantitative and qualitative research practice. Whether cartographical or metaphorical in form, maps are powerful multimodal artefacts that are rich resources for communication (Clark, 2011; Powell, 2016). Their ability to visually communicate complex information in an accessible manner has made maps and map making an invaluable part of many an academic’s methodological toolbox. While they are often used for research dissemination, whether to demonstrate the process of research in flow charts or to provide visuals to communicate findings, far less attention has been paid to the use of mapping as an analytic technique, with the notable exception of McKinnon and McCallum Breen (2020). This is rather perplexing, not least because creative and multimodal methods have gained much traction among qualitative researchers since around the mid-1990s, but also because by their very nature – that is, being inherently multimodal – maps of various kinds are seemingly well positioned to aid researchers in their efforts to organise and make sense of multimodal materials. As such, this chapter sets out to explore how mapping in its various forms can be used to make sense of data generated from the use of creative methods in interpretive research. Book chapter The Handbook of Creative Data Analysis 285 298 Policy Press Bristol 9781447369561 9781447369592 maps; map making; interpretive research; creative methods; multimodal methods 11 9 2024 2024-09-11 10.51952/9781447369592.ch020 COLLEGE NANME Biosciences Geography and Physics School COLLEGE CODE BGPS Swansea University Not Required 2026-01-30T14:45:09.2935796 2026-01-20T10:58:12.0373543 Faculty of Science and Engineering School of Biosciences, Geography and Physics - Geography Erin Roberts 0000-0003-4818-2926 1 Merryn Thomas 2 Karen Henwood 3 Nick Pidgeon 4
title Using creative mapping methods to analyse multimodal data
spellingShingle Using creative mapping methods to analyse multimodal data
Erin Roberts
Merryn Thomas
title_short Using creative mapping methods to analyse multimodal data
title_full Using creative mapping methods to analyse multimodal data
title_fullStr Using creative mapping methods to analyse multimodal data
title_full_unstemmed Using creative mapping methods to analyse multimodal data
title_sort Using creative mapping methods to analyse multimodal data
author_id_str_mv 391f65540d6e8fe14c0180d015e5a841
82aca05941f2ff78c16feb32b01acca9
author_id_fullname_str_mv 391f65540d6e8fe14c0180d015e5a841_***_Erin Roberts
82aca05941f2ff78c16feb32b01acca9_***_Merryn Thomas
author Erin Roberts
Merryn Thomas
author2 Erin Roberts
Merryn Thomas
Karen Henwood
Nick Pidgeon
format Book chapter
container_title The Handbook of Creative Data Analysis
container_start_page 285
publishDate 2024
institution Swansea University
isbn 9781447369561
9781447369592
doi_str_mv 10.51952/9781447369592.ch020
publisher Policy Press
college_str Faculty of Science and Engineering
hierarchytype
hierarchy_top_id facultyofscienceandengineering
hierarchy_top_title Faculty of Science and Engineering
hierarchy_parent_id facultyofscienceandengineering
hierarchy_parent_title Faculty of Science and Engineering
department_str School of Biosciences, Geography and Physics - Geography{{{_:::_}}}Faculty of Science and Engineering{{{_:::_}}}School of Biosciences, Geography and Physics - Geography
document_store_str 0
active_str 0
description Mapping and map making are creative methodologies that are widely used in both quantitative and qualitative research practice. Whether cartographical or metaphorical in form, maps are powerful multimodal artefacts that are rich resources for communication (Clark, 2011; Powell, 2016). Their ability to visually communicate complex information in an accessible manner has made maps and map making an invaluable part of many an academic’s methodological toolbox. While they are often used for research dissemination, whether to demonstrate the process of research in flow charts or to provide visuals to communicate findings, far less attention has been paid to the use of mapping as an analytic technique, with the notable exception of McKinnon and McCallum Breen (2020). This is rather perplexing, not least because creative and multimodal methods have gained much traction among qualitative researchers since around the mid-1990s, but also because by their very nature – that is, being inherently multimodal – maps of various kinds are seemingly well positioned to aid researchers in their efforts to organise and make sense of multimodal materials. As such, this chapter sets out to explore how mapping in its various forms can be used to make sense of data generated from the use of creative methods in interpretive research.
published_date 2024-09-11T05:34:55Z
_version_ 1856987091751141376
score 11.096068

Similar Items