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Practice makes perfect, especially when doing what we like

Irene Reppa Orcid Logo, Siné McDougall

Attention, Perception, & Psychophysics

Swansea University Author: Irene Reppa Orcid Logo

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Abstract

Previous research has found that aesthetic appeal can facilitate visual search performance. One avenue of enquiry is that appealing icons are processed better than unappealing icons. If appealing stimuli are better processed, then it may be expected that they will benefit from practice more than the...

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Published in: Attention, Perception, & Psychophysics
ISSN: 1943-3921 1943-393X
Published: Springer Nature 2025
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa68889
Abstract: Previous research has found that aesthetic appeal can facilitate visual search performance. One avenue of enquiry is that appealing icons are processed better than unappealing icons. If appealing stimuli are better processed, then it may be expected that they will benefit from practice more than their unappealing counterparts. In the current study (N = 100) we examined the effect of stimulus appeal on visual search performance. Half of the participants searched for appealing icons first, followed by unappealing icons, and the order was reversed for the other half. First, visual search performance benefited from stimulus appeal, and specifically the interaction of stimulus appeal and complexity – visual stimulus appeal led to better search performance but only for stimuli that were visually complex, with no effect of appeal for visually simple stimuli. Second, task experience benefited appealing icons more than unappealing icons. These results extend current knowledge of the status of visual aesthetic appeal on performance. They provide new evidence that appealing stimuli benefit from practice and are easier to learn compared to their unappealing counterparts.
Keywords: Attention; Aesthetic appeal; Practice effects; Visual search
College: Faculty of Medicine, Health and Life Sciences
Funders: Swansea University