Journal article 69 views
On the implications of NPD process management on DRR solutions management
Pouya Sarvghad Moghadam 
,
Nicholas Rich
,
Nicholas Rich
Journal of Seismology & Earthquake Engineering
Swansea University Authors:
Pouya Sarvghad Moghadam , Nicholas Rich
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DOI (Published version): 10.48303/jsee.2024.2035414.1112
Abstract
The ability to compress time and enhance process quality are key determinants of effective New Product Development (NPD) and equally Disaster Risk Reduction (DRR) management. This paper explores the qualitative relevence of an Analytical Hierarchy Process (AHP) derived unified conceptual model of co...
| Published in: | Journal of Seismology & Earthquake Engineering |
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| Published: |
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa68152 |
| Abstract: |
The ability to compress time and enhance process quality are key determinants of effective New Product Development (NPD) and equally Disaster Risk Reduction (DRR) management. This paper explores the qualitative relevence of an Analytical Hierarchy Process (AHP) derived unified conceptual model of correlation coefficients between NPD sub-factors of success and performance measures drawn from dominant classical NPD models. The paper shows the application of the conceptual model to compare base isolation with damper technologies that are amongst the most advanced earthquake risk reduction strategies. The study finds that there are significant benefits for successful knowledge transfer between NPD and civil engineering and earthquake resilience engineering sectors and many potential academic and professional benefits from doing so. |
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| Keywords: |
Process management; new product development; Earthquake risk reduction; conceptual model; Analytical Hierarchy Process |
| College: |
Faculty of Humanities and Social Sciences |