Journal article 151 views 32 downloads
No influence of face familiarity on the cheerleader effect
Visual Cognition, Volume: 32, Issue: 3, Pages: 181 - 191
Swansea University Author:
Alex Jones
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DOI (Published version): 10.1080/13506285.2024.2405700
Abstract
The cheerleader effect describes how faces are perceived as more attractive when presented in a group rather than alone. Given differences in how familiar versus unfamiliar faces are perceived and represented, we hypothesized that the cheerleader effect may be diminished/absent for familiar faces. I...
Published in: | Visual Cognition |
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ISSN: | 1350-6285 1464-0716 |
Published: |
Informa UK Limited
2024
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URI: | https://cronfa.swan.ac.uk/Record/cronfa67774 |
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2025-02-21T09:52:10.5401834 v2 67774 2024-09-23 No influence of face familiarity on the cheerleader effect a24e1e2a89b0a9120fe03b481a629edd 0000-0003-3600-3644 Alex Jones Alex Jones true false 2024-09-23 PSYS The cheerleader effect describes how faces are perceived as more attractive when presented in a group rather than alone. Given differences in how familiar versus unfamiliar faces are perceived and represented, we hypothesized that the cheerleader effect may be diminished/absent for familiar faces. In Experiment 1, targets were rated for attractiveness when presented alone and in groups, with these selected to span the continuum of prior familiarity. Our results identified the cheerleader effect, alongside an increase in attractiveness with increasing familiarity, but no interaction between these two effects. In Experiment 2, we instructed participants to rate the target “person” rather than “face” to increase the salience of any pre-existing impressions. Again, the results showed no influence of familiarity on the size of the cheerleader effect. Taken together, the cheerleader effect was robust with respect to face familiarity, perhaps suggesting underlying mechanisms that are more general rather than face specific. Journal Article Visual Cognition 32 3 181 191 Informa UK Limited 1350-6285 1464-0716 Cheerleader effect; face familiarity; attractiveness; Bayesian inference 20 9 2024 2024-09-20 10.1080/13506285.2024.2405700 COLLEGE NANME Psychology School COLLEGE CODE PSYS Swansea University Another institution paid the OA fee 2025-02-21T09:52:10.5401834 2024-09-23T19:36:32.4753755 Faculty of Medicine, Health and Life Sciences School of Psychology Robin S. S. Kramer 1 Natália Javorková 2 Alex Jones 0000-0003-3600-3644 3 67774__31446__83b67bf727eb443381d274e6dc3a3c16.pdf kramerjavorkovajones2024.pdf 2024-09-23T19:39:21.3712536 Output 1000863 application/pdf Version of Record true © 2024 The Author(s). This is an Open Access article distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives License. true eng http://creativecommons.org/licenses/by-nc-nd/4.0/ |
title |
No influence of face familiarity on the cheerleader effect |
spellingShingle |
No influence of face familiarity on the cheerleader effect Alex Jones |
title_short |
No influence of face familiarity on the cheerleader effect |
title_full |
No influence of face familiarity on the cheerleader effect |
title_fullStr |
No influence of face familiarity on the cheerleader effect |
title_full_unstemmed |
No influence of face familiarity on the cheerleader effect |
title_sort |
No influence of face familiarity on the cheerleader effect |
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a24e1e2a89b0a9120fe03b481a629edd |
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author |
Alex Jones |
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Robin S. S. Kramer Natália Javorková Alex Jones |
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Visual Cognition |
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32 |
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181 |
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2024 |
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Swansea University |
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10.1080/13506285.2024.2405700 |
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Informa UK Limited |
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School of Psychology{{{_:::_}}}Faculty of Medicine, Health and Life Sciences{{{_:::_}}}School of Psychology |
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description |
The cheerleader effect describes how faces are perceived as more attractive when presented in a group rather than alone. Given differences in how familiar versus unfamiliar faces are perceived and represented, we hypothesized that the cheerleader effect may be diminished/absent for familiar faces. In Experiment 1, targets were rated for attractiveness when presented alone and in groups, with these selected to span the continuum of prior familiarity. Our results identified the cheerleader effect, alongside an increase in attractiveness with increasing familiarity, but no interaction between these two effects. In Experiment 2, we instructed participants to rate the target “person” rather than “face” to increase the salience of any pre-existing impressions. Again, the results showed no influence of familiarity on the size of the cheerleader effect. Taken together, the cheerleader effect was robust with respect to face familiarity, perhaps suggesting underlying mechanisms that are more general rather than face specific. |
published_date |
2024-09-20T10:21:59Z |
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11.055543 |