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Pretty in Plastic: Aesthetic authenticity in Barbie Land

Katrina Pritchard Orcid Logo, Helen Williams Orcid Logo

Swansea University Authors: Katrina Pritchard Orcid Logo, Helen Williams Orcid Logo

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DOI (Published version): 10.23889/sureport.65542

Abstract

Our report critically applies aesthetic authenticity as a theoretical lens to interrogate the multimodal reproduction of gendered relations in the Barbie (2023) movie. Recent research has focused on how the aesthetic authenticity stakes are being continually elevated, such that this requires ongoing...

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Published: Swansea University 2024
Online Access: https://cronfa.swan.ac.uk/Record/cronfa65542/
URI: https://cronfa.swan.ac.uk/Record/cronfa65542
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first_indexed 2024-01-30T15:03:35Z
last_indexed 2024-01-30T15:03:35Z
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spelling v2 65542 2024-01-30 Pretty in Plastic: Aesthetic authenticity in Barbie Land a8b44bc7c6f2fa716a6b19916af6e3ff 0000-0003-1938-1272 Katrina Pritchard Katrina Pritchard true false 4f38e1230b00008ecd17a8ecd3b43921 0000-0001-8712-8397 Helen Williams Helen Williams true false 2024-01-30 BBU Our report critically applies aesthetic authenticity as a theoretical lens to interrogate the multimodal reproduction of gendered relations in the Barbie (2023) movie. Recent research has focused on how the aesthetic authenticity stakes are being continually elevated, such that this requires ongoing labour and continual renegotiation. It is not surprising that even Barbie finds this exhausting! We offer an analysis of character arcs across the movie, before exploring how a plastic doll enables conceptual insight regarding aesthetic authenticity. We discuss how the movie reconfirms neoliberal postfeminist perspectives on how women should seek their happy ever after. Finally, we consider the implications of representations of patriarchy and matriarchy before setting out suggestions for future research and concluding our report. Consultancy Report Swansea University Political economy, aesthetic authenticity, gender 30 1 2024 2024-01-30 10.23889/sureport.65542 https://cronfa.swan.ac.uk/Record/cronfa65542/ Breaking Binaries Research (BBR) programme.Citation: Pritchard K & Williams HC (2024). Pretty in Plastic: Aesthetic authenticity in Barbie Land. BBR Report 2401.v1, January 2024. COLLEGE NANME Business COLLEGE CODE BBU Swansea University Not Required The authors received no funding in relation to this report. BBR logo and illustrations were designed by Frank Duffy. 2024-01-31T14:08:24.5651143 2024-01-30T14:43:27.9305107 Faculty of Humanities and Social Sciences School of Management - Business Management Katrina Pritchard 0000-0003-1938-1272 1 Helen Williams 0000-0001-8712-8397 2 65542__29497__46aa7b3d22084aa9811cd689d0d2e824.pdf BBR Pretty in Plastic.VOR.65542.pdf 2024-01-30T15:22:11.2854720 Output 407357 application/pdf Version of Record true Copyright: 2024, BBR. Katrina Pritchard & Helen C Williams. true eng
title Pretty in Plastic: Aesthetic authenticity in Barbie Land
spellingShingle Pretty in Plastic: Aesthetic authenticity in Barbie Land
Katrina Pritchard
Helen Williams
title_short Pretty in Plastic: Aesthetic authenticity in Barbie Land
title_full Pretty in Plastic: Aesthetic authenticity in Barbie Land
title_fullStr Pretty in Plastic: Aesthetic authenticity in Barbie Land
title_full_unstemmed Pretty in Plastic: Aesthetic authenticity in Barbie Land
title_sort Pretty in Plastic: Aesthetic authenticity in Barbie Land
author_id_str_mv a8b44bc7c6f2fa716a6b19916af6e3ff
4f38e1230b00008ecd17a8ecd3b43921
author_id_fullname_str_mv a8b44bc7c6f2fa716a6b19916af6e3ff_***_Katrina Pritchard
4f38e1230b00008ecd17a8ecd3b43921_***_Helen Williams
author Katrina Pritchard
Helen Williams
author2 Katrina Pritchard
Helen Williams
format Consultancy Report
publishDate 2024
institution Swansea University
doi_str_mv 10.23889/sureport.65542
college_str Faculty of Humanities and Social Sciences
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hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
url https://cronfa.swan.ac.uk/Record/cronfa65542/
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description Our report critically applies aesthetic authenticity as a theoretical lens to interrogate the multimodal reproduction of gendered relations in the Barbie (2023) movie. Recent research has focused on how the aesthetic authenticity stakes are being continually elevated, such that this requires ongoing labour and continual renegotiation. It is not surprising that even Barbie finds this exhausting! We offer an analysis of character arcs across the movie, before exploring how a plastic doll enables conceptual insight regarding aesthetic authenticity. We discuss how the movie reconfirms neoliberal postfeminist perspectives on how women should seek their happy ever after. Finally, we consider the implications of representations of patriarchy and matriarchy before setting out suggestions for future research and concluding our report.
published_date 2024-01-30T14:08:23Z
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