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Strategies for becoming a more desirable mate: Evidence from 14 countries

Menelaos Apostolou Orcid Logo, Mark Sullman, Béla Birkás, Agata Błachnio, Ekaterina Bushina, Fran Calvo, William Costello, Tanja Dujlovic, Tetiana Hill, Yanina Lisun, Denisse Manrique‐Millones, Oscar Manrique‐Pino, Norbert Meskó Orcid Logo, Martin Nechtelberger, Yohsuke Ohtsubo, Christian Kenji Ollhoff Orcid Logo, Aneta Przepiórka, Ádám Putz, Mariaelena Tagliabue Orcid Logo, Burcu Tekeş, Andrew Thomas Orcid Logo, Jaroslava Varella Valentova, Marco Antonio Correa Varella, Yan Wang, Paula Wright, Sílvia Font‐Mayolas

Personal Relationships, Volume: 31, Issue: 1, Pages: 4 - 23

Swansea University Author: Andrew Thomas Orcid Logo

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DOI (Published version): 10.1111/pere.12521

Abstract

The current research aimed to study the strategies that people employ in order to become more desirable as mates in different cultural settings. More specifically, using a closed-ended questionnaire on a sample of 7181 participants from 14 different countries, we identified 10 different strategies t...

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Published in: Personal Relationships
ISSN: 1350-4126 1475-6811
Published: Wiley 2024
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URI: https://cronfa.swan.ac.uk/Record/cronfa64641
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title Strategies for becoming a more desirable mate: Evidence from 14 countries
spellingShingle Strategies for becoming a more desirable mate: Evidence from 14 countries
Andrew Thomas
title_short Strategies for becoming a more desirable mate: Evidence from 14 countries
title_full Strategies for becoming a more desirable mate: Evidence from 14 countries
title_fullStr Strategies for becoming a more desirable mate: Evidence from 14 countries
title_full_unstemmed Strategies for becoming a more desirable mate: Evidence from 14 countries
title_sort Strategies for becoming a more desirable mate: Evidence from 14 countries
author_id_str_mv a43308ae6d7f5b8d5ab0daff5b832a96
author_id_fullname_str_mv a43308ae6d7f5b8d5ab0daff5b832a96_***_Andrew Thomas
author Andrew Thomas
author2 Menelaos Apostolou
Mark Sullman
Béla Birkás
Agata Błachnio
Ekaterina Bushina
Fran Calvo
William Costello
Tanja Dujlovic
Tetiana Hill
Yanina Lisun
Denisse Manrique‐Millones
Oscar Manrique‐Pino
Norbert Meskó
Martin Nechtelberger
Yohsuke Ohtsubo
Christian Kenji Ollhoff
Aneta Przepiórka
Ádám Putz
Mariaelena Tagliabue
Burcu Tekeş
Andrew Thomas
Jaroslava Varella Valentova
Marco Antonio Correa Varella
Yan Wang
Paula Wright
Sílvia Font‐Mayolas
format Journal article
container_title Personal Relationships
container_volume 31
container_issue 1
container_start_page 4
publishDate 2024
institution Swansea University
issn 1350-4126
1475-6811
doi_str_mv 10.1111/pere.12521
publisher Wiley
college_str Faculty of Medicine, Health and Life Sciences
hierarchytype
hierarchy_top_id facultyofmedicinehealthandlifesciences
hierarchy_top_title Faculty of Medicine, Health and Life Sciences
hierarchy_parent_id facultyofmedicinehealthandlifesciences
hierarchy_parent_title Faculty of Medicine, Health and Life Sciences
department_str School of Psychology{{{_:::_}}}Faculty of Medicine, Health and Life Sciences{{{_:::_}}}School of Psychology
url http://dx.doi.org/10.1111/pere.12521
document_store_str 1
active_str 0
description The current research aimed to study the strategies that people employ in order to become more desirable as mates in different cultural settings. More specifically, using a closed-ended questionnaire on a sample of 7181 participants from 14 different countries, we identified 10 different strategies that people employ to become more appealing as mates. Participants indicated that they had more frequently used the “Enhance looks,” followed by the “Show off abilities and talents,” and the “Demonstrate similarity” strategies. On the other hand, they had less frequently used the “Keep undesirable things hidden,” the “Show off and exaggerate wealth and abilities,” and the “Drastic appearance changes” strategies. Female participants indicated that they had more extensive used the “Enhance looks” strategy than male participants, while male participants indicated that they had more extensive used the “Increase income and social status” and the “Show off and exaggerate wealth and abilities” strategies than female participants. The sex effects, as well as the extent of use, were generally consistent across the different cultures. The identified strategies were classified further into two main strategies, namely the “Develop and demonstrate desirable traits” and the “Deceive about undesirable traits,” which was generally consistent across the different countries.
published_date 2024-03-01T10:03:40Z
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