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Assessing customers' attitude towards online apparel shopping: A three-way interaction model

Ashok Kumar Patel Orcid Logo, Anurag Singh Orcid Logo, Nripendra P. Rana, Satyanarayana Parayitam Orcid Logo, Yogesh Dwivedi, Vincent Dutot

Journal of Business Research, Volume: 164, Start page: 113917

Swansea University Author: Yogesh Dwivedi

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Published in: Journal of Business Research
ISSN: 0148-2963
Published: Elsevier BV 2023
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa63161
Keywords: Attitude; Purchase intention; Perceived risk; EWOM; Online apparel shopping
College: Faculty of Humanities and Social Sciences
Start Page: 113917