Achieving superior organizational performance via big data predictive analytics: A dynamic capability view
| Date first appeared online | 10/11/2019 |
| DOI | 10.1016/j.indmarman.2019.11.009 |
| Authors | Ismagilova E., Dwivedi Y. |
| Journal Name | Industrial Marketing Management |
| Volume |
Documents
- IMM Manuscript - 07 Oct 2019.pdf , Book, Released under the terms of a Creative Commons Attribution Non-Commercial No Derivatives License (CC-BY-NC-ND).