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Conceptualising the role of innovation-attributes for examining consumer adoption of entertainment-related innovations

Kawaljeet Kaur Kapoor, Yogesh Dwivedi, Michael Williams

International Journal of Indian Culture and Business Management, Volume: 10, Issue: 3, Start page: 367

Swansea University Authors: Yogesh Dwivedi, Michael Williams

Published in: International Journal of Indian Culture and Business Management
ISSN: 1753-0806 1753-0814
Published: Inderscience Publishers 2015
Online Access: Check full text

URI: https://cronfa.swan.ac.uk/Record/cronfa21514
College: Faculty of Humanities and Social Sciences
Issue: 3
Start Page: 367