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Disrupting discourses of age? Exploring the identity work of older digital technology sector professionals
Management Learning
Swansea University Author:
Katrina Pritchard
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© The Author(s) 2026. This article is distributed under the terms of the Creative Commons Attribution-NonCommercial 4.0 License.
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DOI (Published version): 10.1177/13505076251413655
Abstract
The digital technology sector is often subject to reports of ageism. Given this context, our study examines how age is discursively negotiated within the identity work of older digital technology knowledge workers. Our discursive analysis demonstrates how our participants resist, reposition and reim...
| Published in: | Management Learning |
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| ISSN: | 1350-5076 1461-7307 |
| Published: |
SAGE Publications
2026
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| Online Access: |
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| URI: | https://cronfa.swan.ac.uk/Record/cronfa71181 |
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2025-12-31T15:22:25Z |
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2026-01-30T04:30:44Z |
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2026-01-28T15:50:30.8724818 v2 71181 2025-12-31 Disrupting discourses of age? Exploring the identity work of older digital technology sector professionals a8b44bc7c6f2fa716a6b19916af6e3ff 0000-0003-1938-1272 Katrina Pritchard Katrina Pritchard true false 2025-12-31 CBAE The digital technology sector is often subject to reports of ageism. Given this context, our study examines how age is discursively negotiated within the identity work of older digital technology knowledge workers. Our discursive analysis demonstrates how our participants resist, reposition and reimagine their ageing identities in ways that disrupt common stereotypes about technology and age. We propose this is achieved through identity work that downplays established ideas of the digitally limited ageing subject by amplifying more complex and occupationally desired identities. This research adds nuance to understandings of age categorisations and the ageing knowledge worker, explicates socio-technological insights and explains how an ageing identity can be constructed within the digital technology sector. Journal Article Management Learning 0 SAGE Publications 1350-5076 1461-7307 Ageism, digital technology, discourse, identity threat, identity work 22 1 2026 2026-01-22 10.1177/13505076251413655 COLLEGE NANME Management School COLLEGE CODE CBAE Swansea University SU Library paid the OA fee (TA Institutional Deal) Swansea University 2026-01-28T15:50:30.8724818 2025-12-31T15:17:01.4928019 Faculty of Humanities and Social Sciences School of Management - Business Management Christine Shukis-Brown 1 Katrina Pritchard 0000-0003-1938-1272 2 71181__36130__070b1ce0683a4c25912fdd5c4099b274.pdf 71181.VOR.pdf 2026-01-28T15:48:11.4599961 Output 189260 application/pdf Version of Record true © The Author(s) 2026. This article is distributed under the terms of the Creative Commons Attribution-NonCommercial 4.0 License. true eng https://creativecommons.org/licenses/by-nc/4.0/ |
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Disrupting discourses of age? Exploring the identity work of older digital technology sector professionals |
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Disrupting discourses of age? Exploring the identity work of older digital technology sector professionals Katrina Pritchard |
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Disrupting discourses of age? Exploring the identity work of older digital technology sector professionals |
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Disrupting discourses of age? Exploring the identity work of older digital technology sector professionals |
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Disrupting discourses of age? Exploring the identity work of older digital technology sector professionals |
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Disrupting discourses of age? Exploring the identity work of older digital technology sector professionals |
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Disrupting discourses of age? Exploring the identity work of older digital technology sector professionals |
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Christine Shukis-Brown Katrina Pritchard |
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The digital technology sector is often subject to reports of ageism. Given this context, our study examines how age is discursively negotiated within the identity work of older digital technology knowledge workers. Our discursive analysis demonstrates how our participants resist, reposition and reimagine their ageing identities in ways that disrupt common stereotypes about technology and age. We propose this is achieved through identity work that downplays established ideas of the digitally limited ageing subject by amplifying more complex and occupationally desired identities. This research adds nuance to understandings of age categorisations and the ageing knowledge worker, explicates socio-technological insights and explains how an ageing identity can be constructed within the digital technology sector. |
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2026-01-22T05:34:39Z |
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