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The psychometrics of rating facial attractiveness using different response scales

Robin S.S. Kramer Orcid Logo, Kay L. Ritchie Orcid Logo, Tessa R. Flack Orcid Logo, Michael O. Mireku, Alex Jones Orcid Logo

Perception, Volume: 53, Issue: 9, Pages: 645 - 660

Swansea University Author: Alex Jones Orcid Logo

Abstract

Perceiving facial attractiveness is an important behaviour across psychological science due to these judgments having real-world consequences. However, there is little consensus on the measurement of this behaviour, and practices differ widely. Research typically asks participants to provide ratings...

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Published in: Perception
ISSN: 0301-0066 1468-4233
Published: SAGE Publications 2024
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URI: https://cronfa.swan.ac.uk/Record/cronfa66591
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spelling v2 66591 2024-06-04 The psychometrics of rating facial attractiveness using different response scales a24e1e2a89b0a9120fe03b481a629edd 0000-0003-3600-3644 Alex Jones Alex Jones true false 2024-06-04 PSYS Perceiving facial attractiveness is an important behaviour across psychological science due to these judgments having real-world consequences. However, there is little consensus on the measurement of this behaviour, and practices differ widely. Research typically asks participants to provide ratings of attractiveness across a multitude of different response scales, with little consideration of the psychometric properties of these scales. Here, we make psychometric comparisons across nine different response scales. Specifically, we analysed the psychometric properties of a binary response, a 0–100 scale, a visual analogue scale, and a set of Likert scales (1–3, 1–5, 1–7, 1–8, 1–9, 1–10) as tools to measure attractiveness, calculating a range of commonly used statistics for each. While certain properties suggested researchers might choose to favour the 1–5, 1–7 and 1–8 scales, we generally found little evidence of an advantage for one scale over any other. Taken together, our investigation provides consideration of currently used techniques for measuring facial attractiveness and makes recommendations for researchers in this field. Journal Article Perception 53 9 645 660 SAGE Publications 0301-0066 1468-4233 face perception, facial attractiveness, response scale, psychometric 1 9 2024 2024-09-01 10.1177/03010066241256221 http://dx.doi.org/10.1177/03010066241256221 COLLEGE NANME Psychology School COLLEGE CODE PSYS Swansea University Another institution paid the OA fee 2024-10-09T12:18:02.6675727 2024-06-04T13:29:19.5267251 Faculty of Medicine, Health and Life Sciences School of Psychology Robin S.S. Kramer 0000-0001-8339-8832 1 Kay L. Ritchie 0000-0002-1348-760x 2 Tessa R. Flack 0000-0002-4115-4466 3 Michael O. Mireku 4 Alex Jones 0000-0003-3600-3644 5 66591__30537__67ac8d2c81e44a66ba2a6c6535eacd9f.pdf krameretal2024.pdf 2024-06-04T13:30:54.8441553 Output 748234 application/pdf Version of Record true false eng http://creativecommons.org/licenses/by-nc/4.0/
title The psychometrics of rating facial attractiveness using different response scales
spellingShingle The psychometrics of rating facial attractiveness using different response scales
Alex Jones
title_short The psychometrics of rating facial attractiveness using different response scales
title_full The psychometrics of rating facial attractiveness using different response scales
title_fullStr The psychometrics of rating facial attractiveness using different response scales
title_full_unstemmed The psychometrics of rating facial attractiveness using different response scales
title_sort The psychometrics of rating facial attractiveness using different response scales
author_id_str_mv a24e1e2a89b0a9120fe03b481a629edd
author_id_fullname_str_mv a24e1e2a89b0a9120fe03b481a629edd_***_Alex Jones
author Alex Jones
author2 Robin S.S. Kramer
Kay L. Ritchie
Tessa R. Flack
Michael O. Mireku
Alex Jones
format Journal article
container_title Perception
container_volume 53
container_issue 9
container_start_page 645
publishDate 2024
institution Swansea University
issn 0301-0066
1468-4233
doi_str_mv 10.1177/03010066241256221
publisher SAGE Publications
college_str Faculty of Medicine, Health and Life Sciences
hierarchytype
hierarchy_top_id facultyofmedicinehealthandlifesciences
hierarchy_top_title Faculty of Medicine, Health and Life Sciences
hierarchy_parent_id facultyofmedicinehealthandlifesciences
hierarchy_parent_title Faculty of Medicine, Health and Life Sciences
department_str School of Psychology{{{_:::_}}}Faculty of Medicine, Health and Life Sciences{{{_:::_}}}School of Psychology
url http://dx.doi.org/10.1177/03010066241256221
document_store_str 1
active_str 0
description Perceiving facial attractiveness is an important behaviour across psychological science due to these judgments having real-world consequences. However, there is little consensus on the measurement of this behaviour, and practices differ widely. Research typically asks participants to provide ratings of attractiveness across a multitude of different response scales, with little consideration of the psychometric properties of these scales. Here, we make psychometric comparisons across nine different response scales. Specifically, we analysed the psychometric properties of a binary response, a 0–100 scale, a visual analogue scale, and a set of Likert scales (1–3, 1–5, 1–7, 1–8, 1–9, 1–10) as tools to measure attractiveness, calculating a range of commonly used statistics for each. While certain properties suggested researchers might choose to favour the 1–5, 1–7 and 1–8 scales, we generally found little evidence of an advantage for one scale over any other. Taken together, our investigation provides consideration of currently used techniques for measuring facial attractiveness and makes recommendations for researchers in this field.
published_date 2024-09-01T12:18:01Z
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