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Inducing shoppers’ impulsive buying tendency in live-streaming: integrating signaling theory with social exchange theory

Xi Luo Orcid Logo, Jun-Hwa Cheah Orcid Logo, Xin-Jean Lim Orcid Logo, T. Ramayah Orcid Logo, Yogesh Dwivedi Orcid Logo

Internet Research

Swansea University Author: Yogesh Dwivedi Orcid Logo

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Published in: Internet Research
ISSN: 1066-2243
Published: Emerald 2024
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URI: https://cronfa.swan.ac.uk/Record/cronfa66136
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first_indexed 2024-04-23T07:29:47Z
last_indexed 2024-04-23T07:29:47Z
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spelling v2 66136 2024-04-23 Inducing shoppers’ impulsive buying tendency in live-streaming: integrating signaling theory with social exchange theory d154596e71b99ad1285563c8fdd373d7 0000-0002-5547-9990 Yogesh Dwivedi Yogesh Dwivedi true false 2024-04-23 CBAE Journal Article Internet Research 0 Emerald 1066-2243 Live-streaming commerce, Signaling theory, Social exchange theory, Customer engagement, Impulsive buying tendency, PLS-SEM 24 5 2024 2024-05-24 10.1108/intr-04-2023-0260 COLLEGE NANME Management School COLLEGE CODE CBAE Swansea University 2024-10-25T14:42:59.4937647 2024-04-23T08:26:36.3764527 Faculty of Humanities and Social Sciences School of Management - Business Management Xi Luo 0000-0003-3393-1154 1 Jun-Hwa Cheah 0000-0001-8440-9564 2 Xin-Jean Lim 0000-0002-6794-3607 3 T. Ramayah 0000-0002-7580-7058 4 Yogesh Dwivedi 0000-0002-5547-9990 5 66136__30118__9dbcf7a0d68f49109360c8c23fbf931d.pdf 1. Manuscript-IR-R5-Final.pdf 2024-04-23T08:29:18.6178441 Output 601532 application/pdf Accepted Manuscript true Author accepted manuscript document released under the terms of a Creative Commons CC-BY licence using the Swansea University Research Publications Policy (rights retention). true eng https://creativecommons.org/licenses/by/4.0/deed.en
title Inducing shoppers’ impulsive buying tendency in live-streaming: integrating signaling theory with social exchange theory
spellingShingle Inducing shoppers’ impulsive buying tendency in live-streaming: integrating signaling theory with social exchange theory
Yogesh Dwivedi
title_short Inducing shoppers’ impulsive buying tendency in live-streaming: integrating signaling theory with social exchange theory
title_full Inducing shoppers’ impulsive buying tendency in live-streaming: integrating signaling theory with social exchange theory
title_fullStr Inducing shoppers’ impulsive buying tendency in live-streaming: integrating signaling theory with social exchange theory
title_full_unstemmed Inducing shoppers’ impulsive buying tendency in live-streaming: integrating signaling theory with social exchange theory
title_sort Inducing shoppers’ impulsive buying tendency in live-streaming: integrating signaling theory with social exchange theory
author_id_str_mv d154596e71b99ad1285563c8fdd373d7
author_id_fullname_str_mv d154596e71b99ad1285563c8fdd373d7_***_Yogesh Dwivedi
author Yogesh Dwivedi
author2 Xi Luo
Jun-Hwa Cheah
Xin-Jean Lim
T. Ramayah
Yogesh Dwivedi
format Journal article
container_title Internet Research
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publishDate 2024
institution Swansea University
issn 1066-2243
doi_str_mv 10.1108/intr-04-2023-0260
publisher Emerald
college_str Faculty of Humanities and Social Sciences
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hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
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published_date 2024-05-24T14:42:57Z
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