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Developing Organisational Resilience to Fundamental Crisis: Evaluating the role of Social Media as a Key Enabler of Bricolage within Retail SME’s.

Dafydd Cotterell, Paul Jones Orcid Logo, Louisa Huxtable-Thomas Orcid Logo, Robert Bowen Orcid Logo

Institute of Small Business and Entrepreneurship (ISBE), 27-28 October 2022, York, UK., Volume: 44th Annual Conference

Swansea University Authors: Dafydd Cotterell, Paul Jones Orcid Logo, Louisa Huxtable-Thomas Orcid Logo

Abstract

Recent years have offered the UK economy an unprecedented series of fundamental crisis events fostering complex challenges for UK businesses. These crisis events – namely Brexit, Covid-19 and the Ukraine War – continue to test the adaptive capacity of businesses and have impeded the continuity of tr...

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Published in: Institute of Small Business and Entrepreneurship (ISBE), 27-28 October 2022, York, UK.
ISBN: 978-1-900862-34-9
Published: 2022
Online Access: https://isbe.org.uk/isbe-2022/
URI: https://cronfa.swan.ac.uk/Record/cronfa64190
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spelling v2 64190 2023-08-31 Developing Organisational Resilience to Fundamental Crisis: Evaluating the role of Social Media as a Key Enabler of Bricolage within Retail SME’s. b832071c979b9d070715233950ccdcea Dafydd Cotterell Dafydd Cotterell true false 21e2660aaa102fe36fc981880dd9e082 0000-0003-0417-9143 Paul Jones Paul Jones true false 35e6a4c9432210aad639b70129baebab 0000-0002-3642-4521 Louisa Huxtable-Thomas Louisa Huxtable-Thomas true false 2023-08-31 CBAE Recent years have offered the UK economy an unprecedented series of fundamental crisis events fostering complex challenges for UK businesses. These crisis events – namely Brexit, Covid-19 and the Ukraine War – continue to test the adaptive capacity of businesses and have impeded the continuity of trade within a number of UK sectors. Such crises events have had particularly sobering effects for the UK retail sector, where businesses have seen turbulence in their supply chains in addition to facing legal restrictions around trade as a result of Covid-19. Academic studies within the areas of Business Continuity Management, Crisis Management and Organisational Resilience are highly mimetic and increasingly isomorphic were little has been achieved in the development of meaningful theory within a small business context. This therefore indicates that academic knowledge of managing crisis is underdeveloped and needs extensive attention.Set within the context of Covid-19 specifically, this study evaluates the propensity of social media as a key enabler for resource bricolage within retail SME’s across England & Wales. Resource bricolage receives much precedent within entrepreneurship literature as an effective vector of organisational resilience in the face of crisis, however little is known regarding the key enablers of the bricolage process. With social media’s well documented ability to create positive commercial outcomes within business operations such as marketing, internationalisation and innovation, it is therefore logical to now evaluate its ability to create positive commercial outcomes in times of crisis. Conference Paper/Proceeding/Abstract Institute of Small Business and Entrepreneurship (ISBE), 27-28 October 2022, York, UK. 44th Annual Conference 978-1-900862-34-9 28 10 2022 2022-10-28 https://isbe.org.uk/isbe-2022/ COLLEGE NANME Management School COLLEGE CODE CBAE Swansea University 2024-09-09T12:37:53.4566033 2023-08-31T09:53:56.6385507 Faculty of Humanities and Social Sciences School of Management - Business Management Dafydd Cotterell 1 Paul Jones 0000-0003-0417-9143 2 Louisa Huxtable-Thomas 0000-0002-3642-4521 3 Robert Bowen 0000-0002-8492-2701 4
title Developing Organisational Resilience to Fundamental Crisis: Evaluating the role of Social Media as a Key Enabler of Bricolage within Retail SME’s.
spellingShingle Developing Organisational Resilience to Fundamental Crisis: Evaluating the role of Social Media as a Key Enabler of Bricolage within Retail SME’s.
Dafydd Cotterell
Paul Jones
Louisa Huxtable-Thomas
title_short Developing Organisational Resilience to Fundamental Crisis: Evaluating the role of Social Media as a Key Enabler of Bricolage within Retail SME’s.
title_full Developing Organisational Resilience to Fundamental Crisis: Evaluating the role of Social Media as a Key Enabler of Bricolage within Retail SME’s.
title_fullStr Developing Organisational Resilience to Fundamental Crisis: Evaluating the role of Social Media as a Key Enabler of Bricolage within Retail SME’s.
title_full_unstemmed Developing Organisational Resilience to Fundamental Crisis: Evaluating the role of Social Media as a Key Enabler of Bricolage within Retail SME’s.
title_sort Developing Organisational Resilience to Fundamental Crisis: Evaluating the role of Social Media as a Key Enabler of Bricolage within Retail SME’s.
author_id_str_mv b832071c979b9d070715233950ccdcea
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author_id_fullname_str_mv b832071c979b9d070715233950ccdcea_***_Dafydd Cotterell
21e2660aaa102fe36fc981880dd9e082_***_Paul Jones
35e6a4c9432210aad639b70129baebab_***_Louisa Huxtable-Thomas
author Dafydd Cotterell
Paul Jones
Louisa Huxtable-Thomas
author2 Dafydd Cotterell
Paul Jones
Louisa Huxtable-Thomas
Robert Bowen
format Conference Paper/Proceeding/Abstract
container_title Institute of Small Business and Entrepreneurship (ISBE), 27-28 October 2022, York, UK.
container_volume 44th Annual Conference
publishDate 2022
institution Swansea University
isbn 978-1-900862-34-9
college_str Faculty of Humanities and Social Sciences
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hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
url https://isbe.org.uk/isbe-2022/
document_store_str 0
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description Recent years have offered the UK economy an unprecedented series of fundamental crisis events fostering complex challenges for UK businesses. These crisis events – namely Brexit, Covid-19 and the Ukraine War – continue to test the adaptive capacity of businesses and have impeded the continuity of trade within a number of UK sectors. Such crises events have had particularly sobering effects for the UK retail sector, where businesses have seen turbulence in their supply chains in addition to facing legal restrictions around trade as a result of Covid-19. Academic studies within the areas of Business Continuity Management, Crisis Management and Organisational Resilience are highly mimetic and increasingly isomorphic were little has been achieved in the development of meaningful theory within a small business context. This therefore indicates that academic knowledge of managing crisis is underdeveloped and needs extensive attention.Set within the context of Covid-19 specifically, this study evaluates the propensity of social media as a key enabler for resource bricolage within retail SME’s across England & Wales. Resource bricolage receives much precedent within entrepreneurship literature as an effective vector of organisational resilience in the face of crisis, however little is known regarding the key enablers of the bricolage process. With social media’s well documented ability to create positive commercial outcomes within business operations such as marketing, internationalisation and innovation, it is therefore logical to now evaluate its ability to create positive commercial outcomes in times of crisis.
published_date 2022-10-28T12:37:52Z
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