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How Social Commerce Emerged

Nick Hajli Orcid Logo

Handbook of Research on Integrating Social Media into Strategic Marketing, Pages: 1 - 16

Swansea University Author: Nick Hajli Orcid Logo

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DOI (Published version): 10.4018/978-1-4666-8353-2.ch001

Published in: Handbook of Research on Integrating Social Media into Strategic Marketing
ISBN: 9781466683532 9781466683549
ISSN: 2327-5502 2327-5529
Published: IGI Global 2015
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URI: https://cronfa.swan.ac.uk/Record/cronfa58410
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title How Social Commerce Emerged
spellingShingle How Social Commerce Emerged
Nick Hajli
title_short How Social Commerce Emerged
title_full How Social Commerce Emerged
title_fullStr How Social Commerce Emerged
title_full_unstemmed How Social Commerce Emerged
title_sort How Social Commerce Emerged
author_id_str_mv 7608daaad16c0921edd18f5ac2643553
author_id_fullname_str_mv 7608daaad16c0921edd18f5ac2643553_***_Nick Hajli
author Nick Hajli
author2 Nick Hajli
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container_title Handbook of Research on Integrating Social Media into Strategic Marketing
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publishDate 2015
institution Swansea University
isbn 9781466683532
9781466683549
issn 2327-5502
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doi_str_mv 10.4018/978-1-4666-8353-2.ch001
publisher IGI Global
college_str Faculty of Humanities and Social Sciences
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hierarchy_top_id facultyofhumanitiesandsocialsciences
hierarchy_top_title Faculty of Humanities and Social Sciences
hierarchy_parent_id facultyofhumanitiesandsocialsciences
hierarchy_parent_title Faculty of Humanities and Social Sciences
department_str School of Management - Business Management{{{_:::_}}}Faculty of Humanities and Social Sciences{{{_:::_}}}School of Management - Business Management
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published_date 2015-01-01T04:59:14Z
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