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Public Relations, Branding and Authenticity: Brand Communications in the Digital Age
Swansea University Author: Sian Rees
Abstract
Public Relations, Branding and Authenticity: Brand Communications in the Digital Age
ISBN: | 9780367077655 |
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Published: |
Abingdon
Routledge
2020
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Online Access: |
https://www.routledge.com/Public-Relations-Branding-and-Authenticity-Brand-Communications-in-the/Rees/p/book/9780367077655 |
URI: | https://cronfa.swan.ac.uk/Record/cronfa55685 |
Item Description: |
Edited by Sian Rees |
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College: |
Faculty of Humanities and Social Sciences |