Dwivedi, Y., Arora, A., Bansal, S., Kandpal, C., & Aswani, R. (2019). Measuring social media influencer index- insights from facebook, Twitter and Instagram. Journal of Retailing and Consumer Services, 49, pp. 86-101. doi:10.1016/j.jretconser.2019.03.012

Dwivedi, Yogesh, Anuja Arora, Shivam Bansal, Chandrashekhar Kandpal, and Reema Aswani. "Measuring Social Media Influencer Index- Insights From Facebook, Twitter and Instagram." Journal of Retailing and Consumer Services 49 (2019): 86-101.

Dwivedi, Yogesh, et al. "Measuring Social Media Influencer Index- Insights From Facebook, Twitter and Instagram." Journal of Retailing and Consumer Services 49 (2019): 86-101.