Ismagilova, E., Ismagilova, E., Slade, E., Rana, N., & Dwivedi, Y. (2020). The effect of characteristics of source credibility on consumer behaviour: A meta-analysis. Journal of Retailing and Consumer Services, 53, p. 101736. doi:10.1016/j.jretconser.2019.01.005
Chicago Style CitationIsmagilova, Ellie, Elvira Ismagilova, Emma Slade, Nripendra Rana, and Yogesh Dwivedi. "The Effect of Characteristics of Source Credibility On Consumer Behaviour: A Meta-analysis." Journal of Retailing and Consumer Services 53 (2020): 101736.
MLA CitationIsmagilova, Ellie, et al. "The Effect of Characteristics of Source Credibility On Consumer Behaviour: A Meta-analysis." Journal of Retailing and Consumer Services 53 (2020): 101736.
Warning: These citations may not always be 100% accurate.