Morgan, N., Pritchard, A., & Morgan, N. (1997). Marketing practice and opportunities in the tour operators' senior travel market: Beyond bowling and ballroom dancing. Journal of Vacation Marketing, 3(2), pp. 152-163. doi:10.1177/135676679700300205
Chicago Style CitationMorgan, Nigel, A. Pritchard, and N.J Morgan. "Marketing Practice and Opportunities in the Tour Operators' Senior Travel Market: Beyond Bowling and Ballroom Dancing." Journal of Vacation Marketing 3, no. 2 (1997): 152-163.
MLA CitationMorgan, Nigel, A. Pritchard, and N.J Morgan. "Marketing Practice and Opportunities in the Tour Operators' Senior Travel Market: Beyond Bowling and Ballroom Dancing." Journal of Vacation Marketing 3.2 (1997): 152-163.
Warning: These citations may not always be 100% accurate.