APA Citation

Piercy, N., Kotler, P., Armstrong, G., & Harris, L. C. (2013). Principles of Marketing (European Edition). 6.

Chicago Style Citation

Piercy, Nigel, Philip Kotler, Gary Armstrong, and Lloyd C. Harris. "Principles of Marketing (European Edition)." 6 2013.

MLA Citation

Piercy, Nigel, Philip Kotler, Gary Armstrong, and Lloyd C. Harris. "Principles of Marketing (European Edition)." 6 2013.

Warning: These citations may not always be 100% accurate.